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“The advertising people develop who the brand is while the marketing people are tasked with getting it in the hands of as many people as possible. ”The advertising people develop who the brand is while the marketing people are tasked with getting it in the hands of as many people as possible. Sales numbers, quarterly earnings, brand partnerships; this is the world of the marketing department, all of which is translated to real materials that must be created and designed for print and digital distribution. For instance, every scrap of junk mail that comes out of your mailbox and into your recycling bin is designed by a designer in marketing. Don’t bash it, I used to be that very guy and absolutely loved my job!It was always fun to receive, and subsequently toss, my own direct mail materials. Print Publication DesignerThe publication industry was historically one of the heaviest hitters as far as the number of designers employed, though this number has reduced dramatically with the rise of the web.

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01.14.2007 | 34 Comments

For the most part, Creative Directors started at the bottom and worked their way up through 10+ years of experience. “While everyone else sits in a cubicle, the Creative Director sits in an office. ”A typical Creative Director might actually do more managing than actual full on design work. Good Creative Directors know how to maximize the potential of their teams. All major work is filtered through them and they have the ultimate say on the direction of the creative, specific artwork used, how the tasks are split up and more. They also manage a good deal of the client relations.

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01.14.2007 | 16 Comments

I submmitted sitemaps for all of the websites that I manage, and have not had a problem. I can't really say that I have seen an improvement though. My sites were already indexed by Google, had decent PR and ranked ok. So I cant really expect that sitemaps will give me that large of a boost. But, I also submitted my blogs into sitemaps. I also added a sitemap for each blog just submit you Atom feed url into the url space in the sitemap submit menu. Since my blogs do not have much in terms of rankings, I will swee what difference that makes. Graphic design is an imaginative process, most often connecting a customer and a designer and generally completed in conjunction with producers of form undertaken in order to express a precise message to a target audience. The word "graphic design" refers to numerous artistic and professional disciplines, which will focus on visual presentation, and communication. The whole field is known as Visual Communication or Communication Design. Several methods are utilized to form and merge words, symbols, and images to form a visual representation of ideas and messages.